TON to integrate Mocaverse as part of $20 million strategic growth deal

Leveraging the explosive growth of Telegram’s TON blockchain, Animoca Brands has announced a strategic partnership between the MOCA Foundation and the TON Foundation.

This will see TON creating an identity and reputation-based system called the TON Society ID framework that will be integrated within Telegram’s Mini App Platform.

It will use Mocaverse’s Realm Network SDK, which launched via the Moca ID network. A similar deal was announced in June 2024 with One Football, which is creating a Football ID layer. Mocaverse is also launching its own Anime ID network alongside San FranTokyo and MyAnimeList.

All these networks will share account, identity, reputation, and points systems allowing users to “express their identity and values on-chain, thereby promoting seamless interaction and engagement within and between the respective ecosystems”. 

The collaboration will be supported and developed by a steering committee, which will oversee co-branded hackathons and an accelerator program, plus ecosystem incentives in the foundation’s respective tokens worth up to $20 million.

Finally, the strategic partnership will be incentivized via a token swap that will see TON acquiring the newly-launched MOCA token at a price of 0.113, a 32% premium on its current market price of $0.085.

Animoca Brands already has exposure to the TON ecosystem via its hypercasual gaming platform Gamee. In addition, one of Animoca’s key investors is Kingsway Capital, which is also heavily involved in the TON Foundation.